A Light Day: Doechii Joins #TeamGalaxy For The Launch Of The Samsung’s New Smartphone

Doechii’s impeccable run just keeps getting better! Today (May 28th), Samsung Galaxy announced that the Grammy-Award-winning artist is the newest Team Galaxy member with a bold new campaign celebrating the launch of the favorite Galaxy S25 Edge.

In a rare “light day,” the genre-bending artist takes us through her world with the ultra-slim Galaxy S25 Edge by her side. With her now famous pal Coco (her albino alligator), they highlight how the Galaxy S25 Edge’s impressive features support them at every turn and how the sleek device fits seamlessly into her style-forward, always-on lifestyle. 

The collaboration celebrates Doechii’s big switch to Samsung Galaxy thanks to her and the brand’s shared values of being innovators who push boundaries in music and technology. Whether she’s rehearsing, working out with Now Brief, or just soaking up a rare off-day, the Galaxy S25 Edge is right there with her, delivering style, performance, and serious staying power.  

To celebrate, Samsung will be hosting an exclusive event, Live on the Edge, featuring a private performance from Doechii at the Edge NYC in Hudson Yards on May 30^th in New York City. Fans can tune in the global livestream beginning at 8pm on May 30^th on Samsung’s YouTube channel.  

Shoutout to Doechii for making yet another power move. Check out the campaign below!